BACARDI

UNTAMEABLE

Camden, London, 2014

Celebrating a 150-year history of “untameable” spirit, Bacardi rum asked our team at High Rise to coat London’s rock and roll destination with its latest campaign image. Just as the Bacardi family has not only survived, but thrived, in the face of earthquakes, prohibition, and war, so did our two artists who braved winter climates to paint the music venue within 5 days.